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News Release


New spec building gives GWA a fresh start at Highbrook

JLL Auckland is pleased to announce that GWA Bathrooms & Kitchens will relocate to the Highbrook Business Park in East Tamaki from April 1.



Long term investment with development potential/new-zealand/en-gb/news/916/long-term-investment-with-development-potentialAUCKLANDLong term investment with development potential
Former Fire Station on high profile corner site/new-zealand/en-gb/news/915/former-fire-station-on-high-profile-corner-siteCHRISTCHURCHFormer Fire Station on high profile corner site

33 Bus Parade Nth_PC_adj-min.jpgJLL’s National Director of Industrial Sam Smith negotiated the deal on behalf of GWA and Goodman Property. 

GWA is New Zealand’s leading supplier of bathroomware with brands such as Caroma, Fowler, Stylus and Dorf. 

The building at 33 Business Parade North is under construction and will have a number of benefits, GWA’s general manager James Ewart says. 

“It is a beautiful design and the most obvious benefit is that it will be significantly more modern than our current site in Allens Road. It is a better reflection of the quality of the brands GWA supplies to the New Zealand market.”

The building will have a 2965 sqm warehouse with a 500 sqm office over two levels. The 500 sqm canopy will have three electrically operated roller doors and a secure drive-through yard of 1,330 sqm. 

In addition to enabling all of GWA’s Auckland-based staff to be located in modern offices on the second floor, it also facilitates the establishment of a substantial Concept Centre on the ground floor. 

“This centre will be open to the public, architects, builders, and plumbers interested in gaining inspirational ideas for upcoming bathroom projects,” Ewart says. 

From a logistics point of view, the new warehouse will have a high stud and well-organised footprint that will streamline delivery service to GWA New Zealand’s customers.  

“Goodman developed this building on an uncommitted basis as well as the warehouse facility next door at 31 Business Parade North. This has also been leased prior to completion, to an existing Goodman customer, Synax. JLL expects to see more of this type of speculative development as industrial tenants continue to seek out A-grade stock in a tight market,” Smith says. 

“Vacancy rates are at a record low for industrial properties. Land is scarce and that’s why we’re seeing particularly tight vacancy levels,” Smith says.

“With Highbrook fully occupied Goodman is looking to develop more industrial spaces on an uncommitted basis at Highbrook,” Goodman portfolio manager Jarrod MacGregor says. 

GWA’s new location at Highbrook offers easy access to the motorway system, making it efficient for inward and outward goods as well as providing convenient access for concept centre visitors.

The building is only 550m from The Crossing, which is designed to be the place Highbrook workers and commuters gather to socialise in bars, restaurants and cafes. The three buildings that make up Stage One of The Crossing are complete and are linked by an open-air plaza. 

The subsequent stage in The Crossing is underway with the construction of a three-level office building with uninterrupted views over Tamaki River.

MacGregor says it is a flexible design, with floor plates from 1236 to 1296 sqm that can be configured into smaller suites.

“GWA will be in good company at Highbrook. Neighbouring businesses include Spicers, Stanley Black & Decker, NALCO National Aluminium and Plytech International,” Smith says.

“Our industrial clients appreciate Highbrook because it is a thriving business hub. It is located 19 kilometres from downtown Auckland and 15 kilometres from Auckland Airport,” Smith says. 

​Highbrook Business Park used to be a farm known as Ra Ora, and was the home of prominent industrialist Sir Woolf Fisher and his wife, Lady Fisher. Their property was a famous thoroughbred breeding and racehorse training facility. 

As Auckland developed, the Fisher family recognised that the property’s unique natural attributes and strategic location made it ideal for business purposes. 

International landscape designer Peter Walker completed the award winning masterplan and urban design guidelines for Highbrook in 1998. 

In 2001, Business 5 zoning became operative at the property and the estate of Sir Woolf Fisher ceased operating Highbrook as a horse stud and began on key infrastructure for commercial development. 

In 2004, Goodman partnered with the Fisher Family acquiring a stake in Highbrook Development Limited and in 2005 the first premises was constructed. Since then over 350,000 sqm of business space has been developed.

​GWA Bathrooms & Kitchens will begin operating from the new venue from the beginning of April 2016 and expects to open its new concept centre in August.